Webster, F.E., ‘The Changing Role of Marketing in the Corporation’, Journal of Marketing, Vol. 56, 1992, pp. 1-17.

Webster

€0.01

Reviews

There are no reviews yet.

Be the first to review “Webster”

Your email address will not be published. Required fields are marked *

Related products

  • Add to cart

    Henrion

    Henrion, Max, Breese, John S. And Eric J. Horvitz, ‘Decision Analysis and Expert Systems’, AI Magazine, Winter 1991, pp. 64-91.

    Uncategorized Add to cart
  • Add to cart

    Herstatt

    Herstatt, C. and von Hippel, E., ‘Developing New Products via the Lead User Method: a Case Study in a Low-tech Field’, Journal of Product Innovation Management, 9:3, September 1992, 213-221.

    Uncategorized Add to cart
  • Add to cart

    Haykin

    Haykin, Simon, Neural Networks – A Comprehensive Foundation, Macmillan College Publishing Group, 1994.

    Uncategorized Add to cart
  • Add to cart

    Hassan

    Hassan, S.S., and Kaynak, E., ‘Market Globalization: An introduction’, in: Globalization of Consumer Markets – Structures and Strategies, eds. Hassan, S.S. and Kaynak, E., International Business Press, 1994, pp. 3-17.

    Uncategorized Add to cart
  • Add to cart

    Haeckel

    Haeckel, Stephan H., ‘Managing the information-intensive firm of 2001’, in: The Marketing Information Revolution, eds. Blattberg, R.C., Glazer, R. and Little, J.D.C., Harvard Business School Press, Boston, Massachusetts, 1994.

    Uncategorized Add to cart
PlaceholderWebster
€0.01
Scroll to Top