Herstatt, C. and von Hippel, E., ‘Developing New Products via the Lead User Method: a Case Study in a Low-tech Field’, Journal of Product Innovation Management, 9:3, September 1992, 213-221.
Herstatt, C. and von Hippel, E., Developing New Products via the Lead User Method: a Case Study in a Low-tech Field, Journal of Product Innovation Management, 9:3, September 1992, 213-221.
Herstatt
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