Our knowledge library.

  • Dunn

    Dunn, Edwina, ‘Use and Attitudes to Computers in Marketing Survey: How Top UK Advertisers are exploiting Database Marketing Today’, Journal of Database Marketing, Vol. 1, No. 3, pp. 233-245

    Uncategorized Add to cart
  • Dupuy

    Dupuy, Francois, The Customer?s Victory – From Corporation to Co-operation, Indiana University Press, Bloomington, Indiana, 1999.

    MARKETING-COMMUNICATIE Add to cart
  • Dweck

    Dweck, Carol S., Mindset – The New Psychology of Succes, Ballantine Books, New York, 2006.

    PSYCHOLOGIE - BREINWETENSCHAP Add to cart
  • Dwyer

    Dwyer, Robert F., ?Customer Life Time Valuation to Support Marketing Decision Making?, Journal of Direct Marketing, Vol. 11, No. 4, Fall 1997, pp. 6-13.

    Uncategorized Add to cart
  • Dyche

    Dyche, Jill, The CRM Handbook – A Business Guide to Customer Relationship Management, Addison Wesley, Boston, 2002.

    CUSTOMER RELATIONSHIP MANAGEMENT + CUSTOMER FACING TECHNOLOGY Add to cart
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