Our knowledge library.

Showing 236–240 of 2366 results

• Add to cart

  Blattberg

  Blattberg, Robert C., Buesing, Thomas, Peacock, Peter and Sen, Subrata, ‘Identifying the Deal Prone Segment’, Journal of Marketing Research, Vol. XV, August 1978, pp. 369-377

  Uncategorized Add to cart
• Add to cart

  Blattberg

  Blattberg, R.C., Glazer, R. and Little, J.D.C., The Marketing Information Revolution, Harvard Business School Press, Boston, Massachusetts, 1994.

  Uncategorized Add to cart
• Add to cart

  Blattberg

  Blattberg, Robert C. and Glazer, Rashi, ‘Marketing in the Information Revolution’, in: The Marketing Information Revolution, eds. Blattberg, R.C., Glazer, R. and Little, J.D.C., Harvard Business School Press, Boston, Massachusetts, 1994, pp. 9-29.

  Uncategorized Add to cart
• Add to cart

  Blattberg

  Blattberg, Robert and Deighton, John, ?Interactive Marketing: Exploiting the Age of Adressability?, Sloan Management Review, Fall 1991, Vol 33, No.1, pp. 5-14.

  MARKETING-COMMUNICATIE Add to cart
• Add to cart

  Blayo

  Blayo, F., et. Al, ELENA- Enhanced Learning for Evolutive Neural Architecture, ESPRIT Basic Research Project Number 6891, Deliverable R3-B4-P Task B4: Benchmarks, 1995.

  Uncategorized Add to cart