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Showing 466–470 of 2366 results

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  Cordero

  Cordero, Rene, ‘Managing for Speed to Avoid Product Obsolence: A Survey of Techniques’, Journal of Product Innovation Management, 9, 1991, pp. 283-294

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  Corley

  Corley, T.A.B., ‘Marketing and Business History, in Theory and Practice’, in: The Rise and Fall of Mass Marketing, eds. Tedlow, Richard S. and Jones, Geoffrey, Routledge, New York, 1993, pp. 93-115.

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  Corneo

  Corneo, Giacomo and Jeanne, Olivier, ‘A Theory of Fashion Based on Segmented Communication’, Discussion Paper No. A-462, University of Bonn, December 1994

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  Correia

  Correia, Zita and Wilson, T.D., ‘Scanning The Business Environment for Information: A Grounded Theory Approach’, Information Research, Vol. 2, No. 4, April 1997, University of Sheffield

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  Coviello

  Coviello, Nicole E., Brodie, Roderick J. and Munro, Hugh H., ‘Understanding Contempory Marketing: Development of a Classification Scheme’, Journal of Marketing Management, Vol. 13, 1997, pp. 501-522.

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