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Zeithaml
Uncategorized Add to cartZeithaml, Valarie A., Berry, Leonard L. and Parasuraman, A., The Behavioral Consequences of Service Quality, Journal of Marketing, Vol. 60, April 1996, pp. 31-46
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Zeithaml
Uncategorized Add to cartZeithaml, Valarie A., Berry, Leonard L. and Parasuraman, A., The Nature and Determinants of Customer Expectations of Service, Journal of the Academy of Marketing Science, Vol. 21, No. 1, pp. 1-12.
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Zeithaml
Uncategorized Add to cartZeithaml, Valarie A., Consumer Perceptions of Price, Quality, and Value: A Means-End Model and Synthesis of Evidence, Journal of Marketing, Vol. 52, July 1988, pp. 2-22.
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Zeithaml
Uncategorized Add to cartZeithaml, Valarie A. and Bitner, Mary Jo, Services Marketing – Integrating Customer Focus Across the Firm, Second Edition, Irwin-McGraw-Hill, Boston, 2000.
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Zigurs
Uncategorized Add to cartZigurs, Ilze and Qureshi, Sajda, Managing the Extended Enterprise – Creating Value from Virtual Spaces, in: Information Technology and the Future Enterprise – New Models for Managers, eds. Dickson, Gary W. and DeSanctis, Gerardine, , Prentice Hall, Upper Saddle River, New Yersey, 2001, pp. 125-143.
 
