Bagozzi, R.P., ‘Reflections on Relationship Marketing in Consumer Markets’, Journal of Academy of Marketing Science, Vol. 23, No. 4, 1995, pp. 272-277.

Bagozzi

€0.01

Dimensions 5 cm

Reviews

There are no reviews yet.

Be the first to review “Bagozzi”

Your email address will not be published. Required fields are marked *

Related products

  • Add to cart

    Ambler

    Ambler, Tim, ‘The Relational Paradigm: A Synthesis’, PAN’AGRA Working Paper, No. 95-901, Centre For Marketing, London Business School, Fevruary 1995

    MARKETING-COMMUNICATIE Add to cart
  • Add to cart

    Blattberg

    Blattberg, Robert and Deighton, John, ?Interactive Marketing: Exploiting the Age of Adressability?, Sloan Management Review, Fall 1991, Vol 33, No.1, pp. 5-14.

    MARKETING-COMMUNICATIE Add to cart
  • Add to cart

    Berry

    Berry, Julian and Leventhal, Barry, ‘Customer Segmentation in the financial services industry’, Journal of Database Marketing, Vol. 1, No. 3, pp. 201-210

    MARKETING-COMMUNICATIE Add to cart
  • Add to cart

    McKenna

    McKenna, Regis, Real Time – Preparing for the Age of the Never Satisfied Custode, Harvard Business School Press, Boston, Massachussets, 1997

    MARKETING-COMMUNICATIE Add to cart
  • Add to cart

    Johansson

    Johansson, Johny K. And Nonaka, Ikujiro, Intuitieve Strategen – De Japanse Marketingbenadering, Scriptum Management, 1998.

    MARKETING-COMMUNICATIE Add to cart
PlaceholderBagozzi
€0.01
Scroll to Top