Deshpande, Rohit and Zaltman, Gerald, ‘Factors Influencing the Use of Market Research Information: A Path Analysis’, Journal of Marketing Research, Vol. XIX, Februari 1982, pp. 14-31.

Deshpande

€0.01

Reviews

There are no reviews yet.

Be the first to review “Deshpande”

Your email address will not be published. Required fields are marked *

Related products

  • Add to cart

    Hassan

    Hassan, S.S., and Kaynak, E., ‘Market Globalization: An introduction’, in: Globalization of Consumer Markets – Structures and Strategies, eds. Hassan, S.S. and Kaynak, E., International Business Press, 1994, pp. 3-17.

    Uncategorized Add to cart
  • Add to cart

    Henrion

    Henrion, Max, Breese, John S. And Eric J. Horvitz, ‘Decision Analysis and Expert Systems’, AI Magazine, Winter 1991, pp. 64-91.

    Uncategorized Add to cart
  • Add to cart

    Hassan

    Hassan, S.S. and Kaynak, E., ‘The Globalizing Consumer Markets: Issues and Concepts’, in: Globalization of Consumer Markets – Structures and Strategies, eds. Hassan, S.S. and Kaynak, E., International Business Press, 1994b, pp. 19-25.

    Uncategorized Add to cart
  • Add to cart

    Hakansson

    Hakansson, H., ‘The Swedish Approach to Europe’, in: Strategies for International Industrial Marketing, eds. Turnbull, P.W. and J.P. Valla, Croon Helm, 1986.

    Uncategorized Add to cart
  • Add to cart

    Herstatt

    Herstatt, C. and von Hippel, E., ‘Developing New Products via the Lead User Method: a Case Study in a Low-tech Field’, Journal of Product Innovation Management, 9:3, September 1992, 213-221.

    Uncategorized Add to cart
PlaceholderDeshpande
€0.01
Scroll to Top