Hoptroff, Richard G., ‘The Principles and Practice of Time Series Forecasting and Business Modelling Using Neural Nets’, Neural Computing Applications, Vol. 1, No. 1, 1992.
Hoch, Stephen J., ‘Expert and Models in combination’, in: The Marketing Information Revolution, eds. Blattberg, R.C., Glazer, R. and Little, J.D.C., Harvard Business School Press, Boston, Massachusetts, 1994.
Hassan, S.S. and Katsanis, L.P., ‘The Globalizing Consumer Markets: Issues and Concepts’, in: Globalization of Consumer Markets – Structures and Strategies, eds. Hassan, S.S. and Kaynak, E., International Business Press, 1994c, pp. 47-62.
Higby, Mary A. And Farah, Badie N., ‘ The Status of Marketing Information Systems, Decision Support Systems and Expert Systems in the Marketing Function of U.S. Firms’, Information and Management, Vol. 20, 1991, pp. 29-35.
Hakansson, H. and Snehota, I., ‘No Business is an Island: The Network Concept of Business Strategy’, Scandinavian Journal of Management, Vol. 4, No. 3, 1989, pp. 187-200.
Reviews
There are no reviews yet.