Guadagni, Peter M. and Little, John D.C., ‘When and what to buy: a nested logit model of Coffee purchase’, Sloan School of Management Working Paper 1919-87, MIT, Cambridge, Massachusetts, 1987.
Hakansson, H., ‘The Swedish Approach to Europe’, in: Strategies for International Industrial Marketing, eds. Turnbull, P.W. and J.P. Valla, Croon Helm, 1986.
Hoptroff, Richard G., ‘The Principles and Practice of Time Series Forecasting and Business Modelling Using Neural Nets’, Neural Computing Applications, Vol. 1, No. 1, 1992.
Hassan, S.S. and Katsanis, L.P., ‘The Globalizing Consumer Markets: Issues and Concepts’, in: Globalization of Consumer Markets – Structures and Strategies, eds. Hassan, S.S. and Kaynak, E., International Business Press, 1994c, pp. 47-62.
Hakansson, H. and Snehota, I., ‘No Business is an Island: The Network Concept of Business Strategy’, Scandinavian Journal of Management, Vol. 4, No. 3, 1989, pp. 187-200.
Reviews
There are no reviews yet.