Leonard, Andrew, Bots: The origin of new species, First Edition, Hardwired, 1997.
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Seybold, Patricia B., Marshak, Ronni T. and Lewis, Jeffrey M., The Customer Revolution – How to Thrive When Customers are in Control, Crown Business, New York, 2001.
Engelen, J.M.L. van, De Afstemming van Informatiesystemen op Marketingstrategieen – een Systematisch Perspectief, Keikes, Diepenheim, 1989.
Rapp, Stan and Collins, The Great Marketing Turnaround, The Age of the Individual and How to Profit from It, Plume Books, Penguin, New York, 1992.
Newell, Frederick, Why CRM doesn’t work – How to win by letting customers manage the relationship, Kogan Page, London, 2003.
Whiteley, Richard C., The Customer-Driven Company: Moving from Talk to Action, Addison-Wesley Publishing Company, Reading Massachusetts, 1991.
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