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    Rohner

    Rohner, Kurt, Marketing in the Cyber Age – The Why, The What and The How, John Wiley & Sons, Chichester, 1998.

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    Ronkainen

    Ronkainen, Ilkka A., ‘Using Decision-System Analysis to Formalize Product Development Processes’, Journal of Business Research, 13, 1985, pp. 97-106

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    Roos

    Roos, J., ‘Een procesontwerp voor IT-dienstverlening’, in: Organisatie, Besturing en Informatie – Ontwikkeling van Theorie en Praktijk, eds. Oonincx, J.A.M., Ribbers, P.M.A. and Takkenberg, C.A.Th., Samson Bedrijfsinformatie, Alphen a/d Rijn-Diegem, 1996, pp. 289-306.

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    Roozenburg

    Roozenburg, N.F.M. and Eekels, J., Productontwerpen, Structuur en Methoden, Tweede druk, Lemma, Utrecht, 1998.

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    Rose

    Rose, Frank, The Art of Immersion – How the Digital Generation is Remaking Hollywood, Madison Avenue, and the Way We tell Stories, W.W. Norton & Company, New York, 2012.

    DIGITALE MAATSCHAPPIJ Add to cart
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