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  Spears

  Spears, William M. and De Jong, Kenneth A., ‘Using Neural Networks and Genetic Algorithms as Heuristics for NP-Complete Problems’, …

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  Speed

  Speed, Richard, ‘Regression Type Techniques and Small Samples: A Guide to Good Practice’, in: Quantitative Methods in Marketing, eds. Hooley, Graham. J and Hussey, Michael K., Academic Press, London, 1994, pp. 89-104.

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  Spenceley

  Spenceley, John, ?Using expert systems to enhance sales and marketing databases?, in: Emerging Information Technologies – A Marketing Opportunity, eds. McDonald, M., Hewson, W. and Wilson, H., HCG Publications, pp. 98-102.

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  Sprague

  Sprague, Ralph H., ‘A Framework for the Development of Decision Support Systems’, in: Decision Support Systems – Putting Theory into Practice, eds. Sprague, R.H. abd Watson, Hugh H., Prentice Hall

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  Sprague

  Sprague, Ralph H. and McNurlin, Barbara, ‘The Mead Corporation’, in: Decision Support Systems – Putting Theory into Practice, eds. Sprague, R.H. abd Watson, Hugh H., Prentice Hall, pp. 210-215

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