CUSTOMER RELATIONSHIP MANAGEMENT + CUSTOMER FACING TECHNOLOGY

Showing 16–18 of 18 results

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  Vliet

  Vliet, Gerard van, CRM en Internet – Van e-commerce naar r-commerce, Samsom, 2000.

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  Whiteley

  Whiteley, Richard C., The Customer-Driven Company: Moving from Talk to Action, Addison-Wesley Publishing Company, Reading Massachusetts, 1991.

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  Wiersema

  Wiersema, Fred, Customer Intimacy – Pick Your Partners, Shape Your Culture, Win Together, Harper Collins, 1997, London

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