CUSTOMER RELATIONSHIP MANAGEMENT + CUSTOMER FACING TECHNOLOGY
Showing 11–15 of 18 results
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Peverelli
CUSTOMER RELATIONSHIP MANAGEMENT + CUSTOMER FACING TECHNOLOGY Add to cartPeverelli, R.G., et al, De Marketeer in de wolken – Een andere kijk op marketing en informatietechnologie, Samsom BedrijfsInformatie, Alphen a/d Rijn, 1994
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Rapp
CUSTOMER RELATIONSHIP MANAGEMENT + CUSTOMER FACING TECHNOLOGY Add to cartRapp, Stan and Collins, The Great Marketing Turnaround, The Age of the Individual and How to Profit from It, Plume Books, Penguin, New York, 1992.
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Searls
CUSTOMER RELATIONSHIP MANAGEMENT + CUSTOMER FACING TECHNOLOGY Add to cartSearls, Doc, The Intention Economy – When Customers take Charge, Harvard Business Press, Boston, Massachusetts, 2012.
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Seybold
CUSTOMER RELATIONSHIP MANAGEMENT + CUSTOMER FACING TECHNOLOGY Add to cartSeybold, Patricia B., Marshak, Ronni T. and Lewis, Jeffrey M., The Customer Revolution – How to Thrive When Customers are in Control, Crown Business, New York, 2001.
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Verduin
CUSTOMER RELATIONSHIP MANAGEMENT + CUSTOMER FACING TECHNOLOGY Add to cartVerduin, Ruud, Customer Relationship Management – Een inleiding, Samsom, Deventer, 1999.