Uncategorized

Showing 571–575 of 1446 results

• Add to cart

  Herstatt

  Herstatt, Cornelius and Hippel, Erci von, ‘An Implementation of the Lead User Market Research Method in a ‘Low Tech’ Product Area: Pipe Hangers’, Working Paper WP#3249-91-BPS, Alfred P. Sloan School of Management, MIT, Februari 1991

  Uncategorized Add to cart
• Add to cart

  Heskett

  Heskett, James L., Jones, Thomas O., Loveman, Gary W., Sasser, W. Earl, Schlesinger, Leonard A., ?Putting the Service-Profit Chain to Work?, Harvard Business Review, March-April 1994, pp.164-173

  Uncategorized Add to cart
• Read more

  het aanbod’, Tijdschrift voor Marketing, Mei 1989, pp. 24-27

  Dirksen, G. and Lavrijssen, J., ‘Marketing- en verkoopondersteunende software

  Uncategorized Read more
• Add to cart

  Hickman

  Hickman, Frank, ?How Neural Computing will Affect Marketing?, in: Emerging Information Technologies – A Marketing Opportunity, eds. McDonald, M., Hewson, W. and Wilson, H., HCG Publications, pp. 103-110

  Uncategorized Add to cart
• Add to cart

  Higby

  Higby, Mary A. And Farah, Badie N., ‘ The Status of Marketing Information Systems, Decision Support Systems and Expert Systems in the Marketing Function of U.S. Firms’, Information and Management, Vol. 20, 1991, pp. 29-35.

  Uncategorized Add to cart