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  Wentink

  Wentink,Ton, ‘Kwaliteitszorg in marketing’, in: Frambach, Ruud and Poiesz, Theo, (eds.), Trends in Marketing, Samson, Alphen aan den Rijn, 1999, pp. 99-122.

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  Werkgroep Industriele Marketing NIMA

  Werkgroep Industriele Marketing, ‘Met industriele marktsegmentering naar een betere planning en strategie’, Tijdschrift voor Marketing, April 1985, pp. 10-17

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  Wersig

  Wersig, ‘Information Theory’, Unpublished Paper, http://www.inf.fu-berlin.de/~weis.infwiss/papers/wersig/infthe.html, Februari 1997

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  Westley

  Westley, Frances and Mintzberg, Henry, ‘Visionary Leadership and Strategic Management’, in:Managing Innovation, eds. Henry, J. and Walker, D., SAGE Publications, 1991, pp. 40-53

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  Wetherbe

  Wetherbe, James C., ‘Executive Information Requirements: Getting it Right’, MIS`Quaterly, March 1991, pp. 51-65.

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