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    Allen

    Allen, Thomas J. and George, Varghese, ‘Changes in the field of R&D Management over the past 20 years’, R&D Management, 19, 2, 1989, pp. 103-113

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    Almquist

    Almquist, Eric, and Pierce, Andrew, ‘Customer Knowledge and Business Strategy – The Mastery of Pattern Thinking can Lead to Dramatic Improvements’, Marketing Research, Spring 2000, pp. 8-16.

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    Ambler

    Ambler, Tim, and Puntoni, Stefano, “Measuring Market Performance”, in: Marketing Changes, Hart, Susan, eds., Thomson Learning, London, 2003, pp. 289-310.

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    Anahory

    Anahory, Sam and Murray, Dennis, Datawarehousing in the Real World – A Practical Guide for Building Decision Support Systems, Addison-Wesley, Harlow, 1997.

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    Andersen

    Andersen, Torben Juul, ‘Information Technology, strategic decision making approaches and organizational performance in different industrial settings’, Journal of Strategic Information Systems, Vol. 10, 2001, pp. 101-119.

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