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Showing 211–215 of 1446 results
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Choo
Uncategorized Add to cartChoo, Chun Wei, Information Mangement for the Intelligent Organization – The Art of Scanning the Environment, Second Printing, American Society for Information Science, Information Today, Medford, New York, 2000.
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Christensen
Uncategorized Add to cartChristensen, Lars Thoger, Torp, Simon and Fuat Firat, A., ‘Integrated Marketing Communication and Postmodernity: an odd couple ?’, Corporate Communications, Vol.10, No. 2, 2005, pp. 156-167
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Christoffersen
Uncategorized Add to cartChristoffersen, M., Henten, A., Telecommunication – Limits to deregulation, European Communication Policy Research Series, IOS Press, 1993.
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Christy
Uncategorized Add to cartChristy, R., Oliver, G. and Penn, J., ‘Relationship Marketing in Consumer Markets’, Journal of Marketing Management, 12, 1996, pp. 175-186.
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Chronroos
Uncategorized Add to cartGronroos, Christian, ‘Value-driven Relational Marketing: From Products to Resources and Competencies’, Journal of Marketing Management, 13, 1997, pp. 407-419.
