Enfield, N.J., How we talk – The inner workings of conversation, Basis Books, New York, 2017.
€0.01
There are no reviews yet.
Your email address will not be published. Required fields are marked *
Your review *
Name *
Email *
Save my name, email, and website in this browser for the next time I comment.
Δ
Rohner, Kurt, Marketing in the Cyber Age – The Why, The What and The How, John Wiley & Sons, Chichester, 1998.
Verbeke, Willem and Andy Mosmans, Marketing Communicatie en Chaos, Een Visie op de jaren ’90, Kluwer Bedrijfswetenschappen, Deventer, 1990.
Bonoma, Thomas V., The Marketing Edge, The Free Press, New York, 1985.
Brown, Stephen, De Marketing Code, Scriptum Management, Schiedam, 2006.
Blattberg, Robert and Deighton, John, ?Interactive Marketing: Exploiting the Age of Adressability?, Sloan Management Review, Fall 1991, Vol 33, No.1, pp. 5-14.
Reviews
There are no reviews yet.