Leonard, Andrew, Bots: The origin of new species, First Edition, Hardwired, 1997.
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Whiteley, Richard C., The Customer-Driven Company: Moving from Talk to Action, Addison-Wesley Publishing Company, Reading Massachusetts, 1991.
Searls, Doc, The Intention Economy – When Customers take Charge, Harvard Business Press, Boston, Massachusetts, 2012.
Ahuja, Vandana and medury, Yajulu, “Corporate blogs as e-CRM tools – Building consumer engagement through content management”, Database Marketing & Customer Strategy Management, Vol. 17, No. 2, 2010, pp. 91-105.
Leeuwe, Xavier van, Lindsay, Matt, Peppel, Matthijs van de, De Relatie Economie – Breng data tot leven en bouw waardevolle klantrelaties, Business Contact, Amsterdam, 2017
Egan, John, Relationship Marketing – Exploring Relatinal Strategies in Marketing, Prentice Hall, Harlow, 2001.
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