Leonard, Andrew, Bots: The origin of new species, First Edition, Hardwired, 1997.
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Peppers, Don and Rogers, Martha, The One to One Future, Building Relationships One Customer at the Time, Bantam Doubleday Dell Publishing Group Inc., New York, 1993.
Engelen, J.M.L. van, De Afstemming van Informatiesystemen op Marketingstrategieen – een Systematisch Perspectief, Keikes, Diepenheim, 1989.
Peppers, Don and Rogers, Martha, Enterprise One to One – Tools for Competing in the Interactive Age, Currency Doubleday, New York, 1997.
Ahuja, Vandana and medury, Yajulu, “Corporate blogs as e-CRM tools – Building consumer engagement through content management”, Database Marketing & Customer Strategy Management, Vol. 17, No. 2, 2010, pp. 91-105.
Verduin, Ruud, Customer Relationship Management – Een inleiding, Samsom, Deventer, 1999.
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