Leonard, Andrew, Bots: The origin of new species, First Edition, Hardwired, 1997.
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Peverelli, R.G., et al, De Marketeer in de wolken – Een andere kijk op marketing en informatietechnologie, Samsom BedrijfsInformatie, Alphen a/d Rijn, 1994
Egan, John, Relationship Marketing – Exploring Relatinal Strategies in Marketing, Prentice Hall, Harlow, 2001.
Koselka, Franta, High Tech Marketing: Integratie van marketing en technologie, Stenfert Kroese, Leiden, 1992.
Wiersema, Fred, Customer Intimacy – Pick Your Partners, Shape Your Culture, Win Together, Harper Collins, 1997, London
Verduin, Ruud, Customer Relationship Management – Een inleiding, Samsom, Deventer, 1999.
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