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Showing 196–200 of 2366 results

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  Berry

  Berry, Michael J.A. and Linoff, Gordon, Data Mining Techniques For Marketing, Sales and Customer Support, John Wiley & Sons, New York, 1997.

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  Berry

  Berry, L.L. and Parasuraman, A., Marketing Services, The Free Press, New York, 1991.

  MARKETING-COMMUNICATIE Add to cart
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  Berry

  Berry, Leonard L., ‘Relationship Marketing of Services – Growing Interest, Emerging Perspectives’, Journal of the Academy of Marketing Science, Vol. 23, No. 4, 1995, pp. 236-245.

  MARKETING-COMMUNICATIE Add to cart
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  Berryman

  Berryman, Kenneth, Harrington, Lorraine, Layton-Rodin Dennis and Rerolle, Vincent, ‘Electronic Commerce: Three Emerging Strategies’, The McKinsey Quaterly, No. 1, 1998, pp. 152-159

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  Berson

  Berson, Alex, Smith, Stephen and Thearling, Kurt, Building Data Mining Applications for CRM, McGraw-Hill, New York, 2000.

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