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    Green

    Green, Paul E. and Srinivasan, V., ‘Conjoint Analysis in Marketing: New Developments With Implications for Research and Practice’, Journal of Marketing, October 1990, pp. 3-19

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    Green

    Green, David G., ‘Fractals and Scale’, available at http://online.anu.edu.au/ITA/ACAT/Contours/docs/self-similarity.html

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    Gregory

    Gregory, Paul, ‘The Role of Neural Networks in Database Marketing’, The Journal of Database Marketing, Vol. 1, No. 1, pp. 11-23

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    Greiner

    Greiner, Larry, ?Evolution and Revolution as Organizations grow – A Company?s Past Clues for Management that are Critical to Future Succes?, Harvard Business Review, July-August 1972, Reprint Number 72407

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    Griffin

    Griffin, Abbie, ‘Evaluating QFD’s Use in US Firms as a Process for Developing Products’, Journal of Product Innovation Management, 9, 1992, pp. 171-187

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