Vliet, Gerard van, CRM en Internet – Van e-commerce naar r-commerce, Samsom, 2000.
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Leonard, Andrew, Bots: The origin of new species, First Edition, Hardwired, 1997.
Wiersema, Fred, Customer Intimacy – Pick Your Partners, Shape Your Culture, Win Together, Harper Collins, 1997, London
Engelen, J.M.L. van, De Afstemming van Informatiesystemen op Marketingstrategieen – een Systematisch Perspectief, Keikes, Diepenheim, 1989.
Newell, Frederick, Why CRM doesn’t work – How to win by letting customers manage the relationship, Kogan Page, London, 2003.
Leeuwe, Xavier van, Lindsay, Matt, Peppel, Matthijs van de, De Relatie Economie – Breng data tot leven en bouw waardevolle klantrelaties, Business Contact, Amsterdam, 2017
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