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  Peverelli

  Peverelli, R. and Oostenbrink, H., ‘Duurzame Concurrentievoordelen door Expertsystemen’, Tijdschrift voor Marketing, Mei 1990, pp. 65-75

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  Philips

  Philips, Fred Young, ‘Advanced DSS Design in Consumer and Marketing Research’, in: Decision Support Systems – Putting Theory into Practice, eds. Sprague, R.H. abd Watson, Hugh H., Prentice Hall, pp. 240-256

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  Philips

  Philips, Christopher, Cafe Socrates – Een frisse kijk op de filosofie, Lemniscaat, Rotterdam, 2003.

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  Phillips

  Phillips, David, ‘Abbey National Direct – Creating a Future with Information and Marketing Technology’, in: Emerging Information Technologies – A Marketing Opportunity, eds. McDonald, M., Hewson, W. and Wilson, H., HCG Publications, pp.30-34

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  Piercy

  Piercy, Nigel, ‘The Corporate Environment for Marketing Management: An Information-Structure-Power Theory of Marketing’, Marketing Intelligence and Planning, Vol. 3, No. 1, pp. 23-41.

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