Bonoma, Thomas V., The Marketing Edge, The Free Press, New York, 1985.
€0.01
There are no reviews yet.
Your email address will not be published. Required fields are marked *
Your review *
Name *
Email *
Save my name, email, and website in this browser for the next time I comment.
Δ
Bagozzi, R.P., ‘Reflections on Relationship Marketing in Consumer Markets’, Journal of Academy of Marketing Science, Vol. 23, No. 4, 1995, pp. 272-277.
Dupuy, Francois, The Customer?s Victory – From Corporation to Co-operation, Indiana University Press, Bloomington, Indiana, 1999.
Nilson, Torsten H., Chaos Marketing – How to win in a turbulent World, McGraw-Hill Book Company, London, 1995.
Brown, Stephen, De Marketing Code, Scriptum Management, Schiedam, 2006.
McKenna, Regis, The Regis Touch – New Marketing Strategies for Uncertain Times, Addison-Wesley Publishing Company, Reading, Massachusetts, 1986
Bonoma
Reviews
There are no reviews yet.