Vliet, Gerard van, CRM en Internet – Van e-commerce naar r-commerce, Samsom, 2000.
€0.01
There are no reviews yet.
Your email address will not be published. Required fields are marked *
Your review *
Name *
Email *
Save my name, email, and website in this browser for the next time I comment.
Δ
Leeuwe, Xavier van, Lindsay, Matt, Peppel, Matthijs van de, De Relatie Economie – Breng data tot leven en bouw waardevolle klantrelaties, Business Contact, Amsterdam, 2017
Ahuja, Vandana and medury, Yajulu, “Corporate blogs as e-CRM tools – Building consumer engagement through content management”, Database Marketing & Customer Strategy Management, Vol. 17, No. 2, 2010, pp. 91-105.
Dyche, Jill, The CRM Handbook – A Business Guide to Customer Relationship Management, Addison Wesley, Boston, 2002.
Rapp, Stan and Collins, The Great Marketing Turnaround, The Age of the Individual and How to Profit from It, Plume Books, Penguin, New York, 1992.
Engelen, J.M.L. van, De Afstemming van Informatiesystemen op Marketingstrategieen – een Systematisch Perspectief, Keikes, Diepenheim, 1989.
Reviews
There are no reviews yet.